We help you navigate the digital jungle.

We have supported numerous clients to navigate the landscape of digital products and services. By identifying and implementing a strategic direction we help you stay relevant on a fast moving digital arena.


A financial institution

We developed a digital strategic direction for a financial institution to improve the customer journey in their physical offices.

By exploring customer insights and market trends we could provide a recommended strategy and operational implementation plan.

This resulted in employee empowerment, enhanced customer experience and improved profitability overall.


A nationwide retailer

We developed a new strategic digital direction for a nationwide retailer.

By understanding the market and customer preferences we could recommend a strategic and operational pathway into retail through a digital platform.

We helped create a movement for change in the organization by direction the change management process.

At the end of the day the client could release several successful digital retail initiatives.


A telecom provider

We identified a new key customer segment and developed a strategic direction to address this target group.

Through user experience research, a virtual mobile operator was developed to address the needs for refugees to make long distance calls.

As a result, our client could help address a new target group as well as make a positive social impact.


Cartina has since 2013 helped both multinationals and startups translate digital opportunities into lasting and profitable business. We have since the start mainly worked with management services but are now expanding our offering with tech & design.

With a desire to develop oneself, clients and colleagues, our team of several senior digital experts take pride in delivering sustainable solutions that matters for our clients and society. Cartina is founded and owned by the investment firm Acacia Asset Management AB together with partners in the firm.


Hamngatan 15, SE-111 47
Stockholm, Sweden
Tel: +46 (0)8 703 25 10´╗┐